Bazooka Joe | Code

The "Secret Code" turned a $0.05 piece of stale gum into an interactive puzzle. It forced you to buy another piece tomorrow to see if the symbols changed. (They usually didn't, but the hope was there.) One of the most fascinating things about the Bazooka Joe Code is that there was no single code.

By 2012, Topps officially killed the physical Bazooka Joe comic strip. The code went extinct in the wild. bazooka joe code

But for 60 years, it was .

Tucked inside every comic, between the bad puns and the offer for a "Secret Agent Decoder Ring," was a box. Inside that box was a . And next to that fortune was a squiggly line of gibberish. The "Secret Code" turned a $0